Reframing Race

We put anti-racist futures at the heart of public conversation.

Join the Conversation

Our resources are for you

Unique research and messaging guidance for anyone speaking against racism.

talk in compelling and creative ways - call others to anti-racism - build collective power.

Curriculum

Definitions - Framing - Public Thinking - Effective Messages - Principles - Solutions

Research

Our work is all underpinned by evidence we have collected on what the public thinks about 'race' and racism and how they have reacted to messages we have tested.

Definitions

Watch 15-minute videos in which we present our evidence-based insights on all things related to 'race' and racism.

Solutions

Racism targets some of us. But anti-racism lifts us ALL.

You have to act as if it were possible to radically change the world. And you have to do it all the time.
Angela Davis
Legendary political acitivist, academic and author.